Latest films : “Through the eye of Michel Gondry”

On the set of Michel Gondry’s new short film “Detour”, I shot a set of inspiring masterclasses that show how the film was made and some of Gondry’s preferred filmmaking techniques including stop motion and perspective tricks.

Sur le tournage de son court-métrage “Détour”, j’ai filmé six masterclasses où Michel Gondry nous explique comment utiliser ses techniques cinématographiques préférées.

Enjoy !

Client : Apple
Agency : TBWA/Media Arts Lab, London.
Production : Partizan, June 2017.

APPLE

 

 

 

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Modjo’s “Lady” : memories of the video

May 2000. One day, my producer Anath sends me this tune “Lady (Hear me tonight)” and asks me to think about a music video. I listen a lot to the song, I find it absolutely melancholic and very romantic. Sadness mixed with joy.
So I come up with this bitter teenager love story :
Three teenagers, two boys and one girl, decide to run away together, and they want to have pleasure, fun and escape reality.
I write it quite fast, with “Virgin Suicides” and “Boys Don’t Cry” in mind.

Modjo, the band is french, but they made the choice to sing to everyone in the world : in english.
I am french too and I thought the video had to look the same, to be able to talk to everyone in the world, to be the most universal possible.
I wanted it to look like a mix of the USA and my french suburban hometown.
This is how, in June 2000, we take a plane and end up in Montreal, Quebec.

In Montreal we organize a casting session to find our three young heroes.
I was looking for three teenagers with a real relationship between them, no matter if it was friendship or love.
That’s how we found our beautiful teenager trio, three real friends in life : Sarah-Jane, Patrice and Gilles.

In June 2000, we went on a road trip on the roads of Quebec.

Locations are listed on this page :

https://www.google.com/maps/d/edit?mid=1g9wR_Zo2l7lf6GkVEG8IxDYeKeg

Yann and Romain from Modjo appear in the video : they sell the car to the three teenagers.

 

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These are Polaroids from “Lady” Casting session

1. Sarah-Jane.   2. Patrice.

3. Gilles.  4. Patrice, Sarah-Jane, Gilles.

 

 

 

 

#TheMoreTheMerrier : Publicis Wishes 2014

The More The Merrier : Publicis ‘s Chairman, Maurice Levy wishes for 2014.

UPDATE : Here’s the Director’s Cut !

http://www.liberation.fr/economie/2013/12/17/voeux-publicis-innove-avec-une-video-qui-evolue-selon-le-nombre-de-spectacteurs_967087

http://www.publicisgroupewishes2014.com/

maquette-viewers-_0008_9-640x418

Turn ON your webcam and watch !

http://www.adverblog.com/2013/12/17/themorethemerrier-maurice-levy-chinese-dragons-cheerleaders-gospel-singers-and-more/?utm_source=twitterfeed&utm_medium=twitter&utm_campaign=Feed%3A+Adverblog+%28Adverblog%29